Expert Guidance to Leverage AI In Marketing

Alec Foster is a seasoned marketing leader with a rich background in utilizing AI technology to drive marketing efficiency and results. As an expert in leveraging AI for content marketing, performance/growth marketing, demand generation, conversion rate optimization, ABM, social media, and product marketing, Alec can provide your team with valuable insights on evaluating and implementing AI tools, adapting AI into workflows, and maximizing AI’s potential for various marketing strategies.

As an early adopter with hands-on experience in these tools and strategies, algorithmic transparency policy experience dating back to 2013, an education in AI Ethics from the University of Cambridge, and several years of experience incorporating these tools into strategies utilized by the SaaS marketing teams he led, Alec offers customized solutions to marketing leaders and teams looking to accelerate their AI transition and develop their AI skills and strategies to achieve their marketing goals.

Offerings & Packages

AI Team Webinar Training

$2,250

Choose from a selection of Alec's standard 90-minute webinar presentations. Each training is packed with immediately usable insights, tips, strategies, and examples for your marketing, GTM, or org-wide teams to get the most out of AI tools. There is time for participants to ask questions. In this package, the webinar is NOT customized for the specific organization.

Choose from the following webinars:

Additional Information:

AI Marketing Team Jumpstart

$3,499

This call can be with the marketing leader (CMO, VP, Head of Marketing, Director, etc) alone or with multiple marketing team members. These meetings aim to understand the client's objectives and goals with generative AI, current marketing workflows and strategies, overall tech stack, any AI tools used by the team, and experience levels of the team with these tools, current marketing pain points, etc. This call will be used to inform the personalization of the training.

The personalized training session will cover the marketing potential of using AI tools, integrating AI into your workflow for best results, basic skills training/guidance for leveraging the tools, identifying instances where AI can increase performance or efficiency, and more.

Standard marketing use case examples will be included in the training presentation. These use case examples will be personalized to the specific company.

There will be opportunities for team members to ask questions and receive additional guidance from Alec.

Additional Information:

AI Marketing Team Transformation

$5,999

These meetings aim to understand the client's objectives and goals with generative AI, current marketing workflows and strategies, overall tech stack, any AI tools used by the team, and experience levels of the team with these tools, current marketing pain points, etc. These meetings will be used to customize the training specifically for the client.

The customized training session may cover the marketing potential of using AI tools, integrating AI into your workflow for best results, basic skills training/guidance for leveraging the tools, identifying instances where AI can increase performance or efficiency, and more.

The training presentation will include standard and customized marketing use case examples. These use case examples will be personalized to the specific company.

There will be opportunities for team members to ask questions and receive additional guidance from Alec.

Additional Information:

Custom Packages


Blog Posts

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Building ML Models for Qualifying Leads

Alec Foster

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AI Copyright 101: A Comprehensive Guide

Alec Foster

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Unlocking Growth with Outcome Based Marketing 2.0 and AI

Alec Foster